In today’s economy, regardless of the sector you are selling into, your competition is more than likely becoming more aggressive and global. Your buyers have unlimited access to information on your competitor’s latest offer and, like it or not, your…
Sales leaders often come to us asking for help to get their sales functions to up-sell and cross-sell wherever possible in order to drive up sales productivity, improve revenue performance and increase margins. While many companies have the opportunity to transform…
A large company typically has many interactions with its key customers across its sales and service functions over any given period of time, particularly at the high and complex end of its customer base. If these touch pointswith the customer are not proactively ‘joined up’ in terms of service development…